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Latest News

Events and Campaigns

25 June 2026

Tequila CAZADORES® Uncorks Its First-Ever Infused Tequila

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Sport

18 June 2026

DEWAR’S SCOTCH WHISKY Celebrates the Start of the 126th U.S. Open with the Sixth Edition of the Champions Edition 19 Year Old Whisky

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Sport

16 June 2026

Tequila CAZADORES® and Cristo Fernández Card the Real Fans of Fútbol

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Lifestyle

9 June 2026

Jonathan Bailey Steps into his New Role as the MARTINI Man

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Sustainability

3 June 2026

BOMBAY SAPPHIRE® Distillery Recognised as Environmental Leaders for Conservation Efforts by Tandem Global

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Events

29 May 2026

Douglas Booth, Annie Doble and Guests Bring a Touch of ‘Nautical Chic’ Sytle to Ibiza as they Attend an Exclusive Partnership Showcase Presented by E1 and BOMBAY SAPPHIRE

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Events

27 May 2026

Baccarat and DEWAR'S Blended Scotch Whisky Return to the Tony Awards with the Revival of their Iconic Speakeasy Experience

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Sport

26 May 2026

E1 AND BOMBAY SAPPHIRE Ignite Ibiza: BOMBAY SAPPHIRE Unveil new Partnership with DJ Ion Steve Aoki's E1 Racing Team

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Films

13 May 2026

GREY GOOSE® Berry Rouge Brings French Pâtisserie Culture to Life this Summer with Zoe Saldaña, Berry-Inspired Creations by Dominique Ansel, and Curated Sounds by Andre Power

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Lifestyle

7 May 2026

Sophie Turner Brings a Little Summer Magic to The Riviera with ST-GERMAIN

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Lifestyle

29 April 2026

For Many Europeans, Summer now Starts with a Spritz, not the Weather New research from MARTINI® shows two thirds of Europeans turn to spritz in warmer months, highlighting growing demand for lighter, more balanced serves

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Lifestyle

15 April 2026

BOMBAY SAPPHIRE Invites the Royal Albert Hall Guests To 'Step Into The Blue' And Savour a Cocktail Moment

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Consumer

15 April 2026

Meet PATRÓN® 100: A 100 Proof Tequila Born From 100% Tahona Tradition

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Entertainment

18 March 2026

PATRÓN® TEQUILA Unveils "The Perfect Pour," a Cinematic Collaboration with Acclaimed Director Guillermo del Toro

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Films

17 March 2026

GREY GOOSE® Struts into the World of "The Devil Wears Prada 2" and Partners with Supermodel and Emmy-Winning Television Personality Heidi Klum for a Global Campaign Celebrating the Highly Anticipated New Film

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Music & Art

12 March 2026

BACARDI® RUM Launches Global Campaign Featuring New Music from Tainy

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Product

27 January 2026

BACARDI RUM and Jimmy Butler's Bigface Coffee Announce Third Collaboration, Expanding Rum Room Domino Club to San Francisco

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Product

27 January 2026

Introducing GREY GOOSE® Berry Rouge, a New Flavored Vodka and a Fresh Way to Enjoy Berries

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Entertainment

15 January 2026

PATRÓN® TEQUILA Toasts its Iconic Place in Music as the Official Tequila Partner of the 2026 Grammy Awards®

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Launches

12 January 2026

DEWAR'S BLENDED SCOTCH WHISKY Kickstarts 2026 with Release of Lunar New Year Limited Editions

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Sport

17 December 2025

Team Brady Crowned Winner of the 2025 E1 Blue Impact Championship Presented by BOMBAY SAPPHIRE in Recognition of Efforts to Protect Our Oceans

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Consumer

5 November 2025

Teeling Whiskey Unveils Fourth Release in Rising Reserve 21 Year Old Single Malt Series

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Cocktails

29 October 2025

GREY GOOSE Reimagines the Late-Night Chippy with Luxe MARTINI Cocktails & Frites Pop-Up in Soho

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Entertainment

28 October 2025

BOMBAY SAPPHIRE® and E1 Series Celebrate U.S. Debut and 2025 Season Finale in Miami

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