Hamilton, Bermuda, July 30, 2019 — GREY GOOSE® vodka is excited to launch its first-ever US Open bottle, designed in partnership with the USTA, available for purchase in New York, New Jersey, Connecticut, Florida, South Carolina and Washington D.C. As the official vodka of the US Open for over a decade, GREY GOOSE has been encouraging spectators to Live Victoriously by celebrating both big and small moments as lifelong memories in the making at one of the world’s most exciting tournaments. The 1L bottle captures the infectious energy of the US Open, featuring a playful design of tennis balls bouncing on a racquet.
The recipe to create the GREY GOOSE Honey Deuce – the official cocktail of the US Open – is included with purchase of the bottle so tennis enthusiasts can easily recreate the signature drink at home. Comprised of GREY GOOSE vodka, fresh lemonade, raspberry liqueur, and topped with tennis-inspired honeydew melon balls, the refreshing cocktail showcases the versatility of the super-premium vodka, which enhances any cocktail. For those lucky enough to experience the tournament live, the Honey Deuce will be served at over 30 locations across the Flushing Meadows Corona Park. The Frozen Honey Deuce will also be making its return at the Grandstand Food Village for those who need a bit more of a cool down during the heated matches.
“Over the past 13 years, the GREY GOOSE Honey Deuce cocktail has become an integral part of the US Open experience, beloved by players and fans alike. We’re excited to take our partnership a step further with the launch of the GREY GOOSE US Open bottle, which will allow tennis fans to connect to the joy of the US Open experience whether they’re sitting courtside or tuning into the action at home,” said USTA Chief Revenue Officer, Lew Sherr.
“The US Open is one of the world’s preeminent sporting events, where spectators have celebrated best in class tennis over great cocktails for decades - we’ve been honored to play a role within its rich history,” shared GREY GOOSE Vice President, Martin de Dreuille. “We are delighted to debut this new bottle with the USTA, so that consumers can also treat themselves to the Honey Deuce in style by taking home a part of what makes the US Open spectator experience so unforgettable."
GREY GOOSE HONEY DEUCE:
1.5 parts GREY GOOSE® vodka
3 parts Fresh Lemonade
½ part Premium Raspberry Liqueur
3 honey melon balls for garnish
Chill a Collins Glass by placing in the refrigerator or freezer or by filling with ice water for 5 minutes. When sufficiently chilled, fill with ice. Measure and add vodka to Collins Glass. Top with measured amount of fresh lemonade. Measure and add raspberry liqueur. Garnish with skewer of 1 or multiple frozen honeydew melon balls.
Note: to prepare melon balls, place honeydew melon in the freezer until firm, then use a melon baller to create balls.
For further information, please contact greygoose@nikecomm.com.
About GREY GOOSE Vodka
Made without compromise, GREY GOOSE® is made with the highest-quality ingredients and has a 100% traceable production process, from crop to cork. Every aspect of the creation of GREY GOOSE® is focused on crafting vodka of unmatched quality. Each bottle of GREY GOOSE is distilled and bottled in France, with a recipe and process that remains unchanged since inception, using just two ingredients – single origin Picardie wheat and spring water from our natural limestone well in Gensac-la-Pallue. A one distillation process brings out the true essence of these ingredients.
The expertise of the GREY GOOSE Cellar Master, François Thibault, ensures an unparalleled smoothness and exceptional taste. The GREY GOOSE portfolio is comprised of GREY GOOSE® Vodka, GREY GOOSE® La Poire, GREY GOOSE® L’Orange and GREY GOOSE® Le Citron Flavored Vodkas.
The GREY GOOSE vodka brand is part of the portfolio of Bacardi Limited, headquartered in Hamilton, Bermuda. Bacardi Limited refers to the Bacardi group of companies, including Bacardi International Limited.
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The USTA is the national governing body for the sport of tennis in the U.S. and the leader in promoting and developing the growth of tennis at every level -- from local communities to the highest level of the professional game. A not-for-profit organization with more than 655,000 members, it invests 100% of its proceeds in growing the game. It owns and operates the US Open, one of the highest-attended annual sporting events in the world, and launched the US Open Series, linking seven summer WTA and ATP World Tour tournaments to the US Open. In addition, it owns approximately 90 Pro Circuit events throughout the U.S. and selects the teams for the Davis Cup, Fed Cup, Olympic and Paralympic Games. The USTA’s philanthropic entity, the USTA Foundation, provides grants and scholarships in addition to supporting tennis and education programs nationwide to benefit under-resourced youth through the National Junior Tennis & Learning (NJTL) network. For more information about the USTA, go to USTA.com or follow the official accounts on Facebook, Instagram, Twitter and Snapchat.
For more information, contact:
Chris Widmaier, USTA Communications, (914) 696-7284,widmaier@usta.com