Rudimental & Bipolar Sunshine Create and Release New Track "Distance (BACARDI Beginnings)" in a Day

LONDON, 12TH JULY 2013: On Thursday 11 July 2013, pioneers of the new wave of British dance music, Rudimental, and their chosen emerging artist, Bipolar Sunshine, took on the entire A&R process in just 24 hours, before finally performing an electric, adrenaline-fuelled live show at The Vaults, in Waterloo, London.

In the first of the unique series of BACARDÍ Beginnings creative projects, Rudimental and Bipolar Sunshine wrote, recorded, released, rehearsed and performed their original track - “Distance (BACARDÍ Beginnings)” By Rudimental Feat. Bipolar Sunshine – all within 24 hours. Fans can listen to it at https://soundcloud.com/bipolarsunshine

Starting at a studio in London at 7am, Rudimental jammed on trumpets, drums, guitars, keyboard, organ, bass, horns, with Bipolar Sunshine layering in vocal ideas, building the chorus, and so creating their first track together. With a danceable and upbeat tempo inspired by disco and house, “Distance (BACARDÍ Beginnings)” is a melody-driven, funky, feel-good track.

With the track mastered and finished, the testing process ended with their energetic performance to a packed, rapturous crowd of adoring fans.

Bipolar Sunshine kicked off the one-off gig with Trouble, before delivering a mixture of upbeat and sorrow-driven songs, invoking nostalgia and speaking to each and every one in the audience. He ended the set with Fire, the emotional track from his debut EP, to shouts of recognition from the fans.

Chart-toppers Rudimental then took to the stage bringing the crowd to a jumping throng with their opening track, Baby. With their extended family of vocalists and musicians around them, the band thrived off each other’s and the audience’s energy, bringing their signature carnival-esque live shows to The Vaults. Unsurprisingly, as the first note dropped for Waiting All Night, the crowd erupted.

Rudimental and Bipolar Sunshine wrapped up the gig with a transfixing, debut live performance of “Distance (BACARDÍ Beginnings)”. The chemistry that had built up between the two artists over the past day in the studio was clear, with the two artists bouncing off each other harmoniously and energetically.

Fans can watch the artists undertake their project and highlights from the gig at http://www.youtube.com/user/BacardiSuperiorRum and listen to the track at https://soundcloud.com/bipolarsunshine

BACARDÍ Beginnings aims to encourage people to boldly pursue their passions, just as the iconic rum brand has done for more than 150 years - whether creating a revolution in rum-making, inspiring pioneering cocktails, or fighting for freedom.

To follow the entire BACARDÍ Beginnings campaign, go to www.bacardibeginnings.com

For images please contact anne.ryan@tvcgroup.com